SARAS Aajeevika Mela 2018 AND DAY-NRLM

SARAS Aajeevika Mela 2018




  • Deendayal Antyodaya Yojana – National Rural Livelihoods Mission (DAY-NRLM)is one of the flagship programmes of the Ministry of Rural Development, Government of India to alleviate rural poverty.
  • The programme aims to organize the rural poor women into their own institutions like Self Help Groups and their federations, Producers’ Collectives etc. and also ensure their financial inclusion and livelihoods support. 

Various sub schemes under DAY - NRLM

  • A major component under DAY-NRLM relates to skilling of rural poor youth for self-employment and wage employment.  Towards this end the Ministry is implementing the Deen Dayal Upadhyay -Grameen Kaushalya Yojana (DDU-GKY) under DAY-NRLM. DDU-GKY is a placement Linked Skill Development scheme which seeks to build the Skills of the poor rural youth and place them in relatively higher wage employment sectors of the economy. 
  • DAY-NRLM also provides support for establishing Rural Self Employment Training Institutes (RSETIs) in each district of the country in collaboration with the Banks and the State Governments to provide training to the rural youth from the poor households to take-up economic activities. 
  • The Ministry is also implementing Mahila Kisan Sahshaktikaran Pariyojana (MKSP), as a sub scheme under DAY-NRLM with an aim of promoting agriculture based livelihoods of rural women by strengthening community institutions of poor women farmers to promote sustainable agriculture.
  • Another sub-scheme under DAY-NRLM is the Start Up Village Entrepreneurship Programme (SVEP).SVEP aims to support entrepreneurs in rural areas to set up local enterprises.
  • In August 2017 the Ministry launched the Aajeevika Grameen Express Yojana as another sub-scheme of DAY-NRLM with the (AGEY) aim to provide safe, affordable and community monitored rural transport services to connect remote rural villages. 

SARAS

  • In order to empower the rural women artisans and to bring them above the poverty line, through access to better market and marketing systems, the Ministry of Rural Development has been supporting the organisation of exhibitions under the brand name of SARAS where Self Help Groups from different states participate and sell their products.
  • In addition, the Ministry has been organizing SARAS fairs at Delhi as a part of India International Trade Fair (IITF) and also as Shishir Mela in DilliHaat.Taking this forward, this Ministry had organized the Aajeevika Mela in May, 2017 at India Trade Promotion Organisation (ITPO). 

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